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為何女性市場才是改變市場的關鍵,以及怎樣接觸到她們

The She Spot : Why Women Are the Market for Changing the World-And How to Reach Them

  • 出版日期:2014/08/12
  • 語言:英文
  • ISBN: 9781609944285
  • 字數: 65,569
電子書售價:USD$ 19.99

本書為流動版面EPUB,適合用 mooInk、手機、平板及電腦閱讀。

Offers concrete, field-tested advice for helping nonprofits, social advocacy organizations, and political campaigns connect more effectively with women

Includes examples from both the for-profit and non-profit sectors

Written by top executives from the largest public interest communication firm in the country

The secret to changing the world is hidden in plain sight-in fact, it's half the population. Women vote more, volunteer more, and give to more charities than men do. They control over half of the total wealth in America. Corporations have long recognized the growing power of w

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  • 詳細書訊

    Offers concrete, field-tested advice for helping nonprofits, social advocacy organizations, and political campaigns connect more effectively with women

    Includes examples from both the for-profit and non-profit sectors

    Written by top executives from the largest public interest communication firm in the country

    The secret to changing the world is hidden in plain sight-in fact, it's half the population. Women vote more, volunteer more, and give to more charities than men do. They control over half of the total wealth in America. Corporations have long recognized the growing power of w

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